Tuesday 30 September, Grand Daddy officially swung open the doors to their seven rooftop trailers and revealed their brand new interior designs.
The new theme is reminiscent of an epic South African road trip. Each trailer is inspired by a different destination, or a different aspect of hitting the open road on a great adventure.
With this reveal came an fun activation for the 3 flight stairwell leading up to the roof.
Catch media produced and installed vinyl cut outs to make the wall not only a fun talking point but a perfect start to the new themes for the trailers.